Top 5 Delivered Meal Kits and Specialty Foods Apps on Android in the UK, Q1 2025

In the first quarter of 2025, the top delivered meal kits and specialty foods apps on Android in the UK demonstrated varied performance in downloads and active users. Here's a closer look at the trends for each app.

HelloFresh: Meal Kit Delivery saw a gradual decline in weekly downloads, starting from approximately 6K in early January to about 3.9K by the end of March. Despite the drop in downloads, weekly active users remained relatively stable, fluctuating between 119K and 147K throughout the quarter.

Gousto experienced a similar trend with a decrease in weekly downloads from around 5.3K at the start of the quarter to about 3.2K by the end. However, the app maintained a consistent number of weekly active users, peaking at approximately 126K in early March.

Vivino: Drink the Right Wine showed a consistent weekly revenue trend, averaging around $400. Downloads decreased from 2.2K in late December to just under 1K by March. Weekly active users also followed a downward trajectory, starting at 47.8K and ending the quarter at around 22.5K.

Riverford had fluctuating download numbers, with a peak of 1.2K in late January but dropping to about 600 by the end of March. Active users saw a decline from 6.9K to approximately 3.7K over the quarter.

Laithwaites Wine UK experienced a significant spike in downloads in late February with over 5.6K, but this number fell sharply to around 500 by the end of March. Active user data was not available for this app.

These insights derive from Sensor Tower data, offering a snapshot of app performance trends. For more detailed analysis, visit Sensor Tower's platform.